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News
New Filings Suggest Sony Proactively Shared Internal WPP Rebate Probe in Whistleblower Case
3+ day, 12+ hour ago (228+ words) ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. A batch of new court documents filed Thursday morning in the ongoing wrongful…...
The 80% of Marketing That AI Should Take Off Your Plate With Rafa Flores
3+ day, 14+ hour ago (167+ words) AI isn’t here to replace marketers; it’s here to help them focus on the work that matters most. In this episode of Adspeak by ADWEEK, editor in chief Ryan Joe sits down with Rafa Flores, chief product officer at Treasure....
Is The Trade Desk Running Out of Room to Turn Around?
3+ day, 15+ hour ago (719+ words) Welcome back to AI, Tech & Money. This is Trishla Ostwal, ADWEEK’s AI reporter, filling in for Kendra Barnett while she’s off in Istanbul. I’m in New York, where summer is finally losing its grip on the city. I am also…...
Jury Nominations Open for 2027 ADWEEK Awards
3+ day, 17+ hour ago (172+ words) ADWEEK is seeking executive leadership in the advertising and marketing industry to serve on juries for our various awards in 2027. Jury candidates must be vp-level or higher and preferably from agencies, Fortune 500 brands, adtech companies, or media companies. Judging for…...
DeepIntent Releases Agentic Ad Platform As Pharma Marketing Grows More Complex
3+ day, 23+ hour ago (472+ words) Last year, the digital ad buying platform DeepIntent sold a majority stake to private equity firm Vitruvian Partners, and vowed to use the $637 million in capital it received to integrate generative AI tools into its stack. The company just realized…...
Andrew Robertson to Lead Omnicom Advertising as Troy Ruhanen Retires
4+ day, 17+ hour ago (144+ words) Omnicom Advertising president and CEO Troy Ruhanen is retiring after more than 20 years with the holding company, according to an internal memo obtained by ADWEEK. Andrew Robertson, the current chairman of BBDO—who began with the agency in 1995—has been…...
2026 NFL Ad Tracker: A Running List of the Best Early Season Ads
4+ day, 18+ hour ago (224+ words) ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. Are you ready for some football? Because advertisers certainly are. The NFL once…...
ADWEEK Appoints Tim Hart Chief Operating Officer
4+ day, 23+ hour ago (242+ words) ADWEEK has appointed Tim Hart as chief operating officer, a newly created role designed to strengthen execution and accelerate the company’s evolution as a media, events and professional-intelligence platform. He will report to ADWEEK CEO Will Lee. Hart, who most…...
Advertisers Want More Brand Safety, Prompt-Matching, Incrementality Tracking From ChatGPT Ads
5+ day, 15+ hour ago (170+ words) For all the new bells and whistles that OpenAI has added to its ads business, some advertisers say there’s still a pretty basic piece of the puzzle missing: They want to know what’s happening inside ChatGPT when their ads appear....
Five Guys Chooses Mirimar as Creative AOR to Share Its Story and Go Beyond Word-of-Mouth
5+ day, 19+ hour ago (180+ words) ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. Five Guys has named Mirimar its creative agency of record as it embarks…...