5+ day, 15+ hour ago   (344+ words) Gurugram, India – Cars24 has launched a new campaign featuring its Chief Executive Officer, Vikram Chopra, as the wise King Vikram in a playful take on the iconic Vikram-Betaal folklore, bringing the familiar legendary characters into the world of buying and selling…...

1+ week, 16+ hour ago   (448+ words) Malaysia — Touch ‘n Go Sdn Bhd is marking its 30th anniversary with a new brand film that looks beyond payments to tell the story of three decades of Malaysian journeys. Created and produced by The Clan, the campaign aims to reposition…...

3+ week, 3+ day ago   (288+ words) New Delhi, India — Local lifestyle technology brand Dylect has released a new Raksha Bandhan campaign built around a digital film that reframes sibling protection through a social media lens. The film centres on a brother gifting his sister a Dylect…...

3+ week, 3+ day ago   (224+ words) USA – Coca‑Cola Zero Sugar, the Official Soft Drink of the Premier League, has partnered with London-based rapper Central Cee to release “The Team”, an original soundtrack marking the start of the new Premier League season. Produced as part of…...

3+ week, 4+ day ago   (305+ words) marketech-apac.com Moozi and Dentsu Redder launch gamified Minecraft world to engage Gen Alpha in Vietnam Vietnam – Moozi and Dentsu Redder have built Mooziland, Vietnam’s first branded Minecraft universe, to support the relaunch of Moozi’s children’s milk range and engage…...

3+ week, 6+ day ago   (386+ words) Manila, Philippines — PlayTime Entertainment and Summit Media have partnered to launch PT Summit, a new venture focused on developing technology solutions for publishers and media companies. The company will focus on three areas: product and platform development, digital marketing solutions,…...