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News
American Express Kicks Off First NFL Season With New Fan Experiences + Perks
4+ day, 1+ hour ago (526+ words) Roastbrief US...
Dagger Debuts First Work for ESPN’s SEC Network
4+ day, 4+ hour ago (314+ words) In the Southeastern Conference (SEC), passion for sports isn’t confined to a season. It’s woven into the rhythms, rituals, and traditions that shape everyday life, no matter the time of year. SEC Network brings that passion home to fans, making…...
Legora puts Aaron Judge in focus in new U.S. campaign
5+ day, 5+ hour ago (347+ words) Earlier this year, Legora announced a multi-year partnership with Aaron Judge and the New York Yankees. Now, the AI company is activating the partnership in a new campaign — the latest in a string of idea-led work built around an unlikely…...
New Work from Cactus Extends "Let's Figure It Out, Together" into Wings' Partnership with the Denver Broncos
5+ day, 1+ hour ago (247+ words) DENVER, September 8, 2026 – Wings Credit Union and agency Cactus are rolling out two new TV spots this football season. Both extend “Let’s Figure It Out, Together” — the brand’s ongoing, unpolished take on the financial pressures people actually live with — into Wings…...
How Trident Leads the Competitive Ranking Among Rock in Rio 2026 Sponsor Brands
5+ day, 3+ hour ago (160+ words) Roastbrief US São Paulo, September 2026 â Trident ranks first in the competitive ranking among sponsor brands at Rock in Rio 2026, achieving a 14% Share of Voice, representing an increase of 6.6 percentage points compared to the previous period The result reinforces the…...
Betaal is back with questions. Vikram is back with answers
5+ day, 4+ hour ago (313+ words) Roastbrief US Weâve seen actors play cricketers, cricketers play characters, and actors play CEOs But when it comes to CEOs starring in ads, we typically see them as themselves: delivering a keynote, sharing their expertise, or speaking about the…...
Madison World strengthens leadership with 5 strategic appointments across businesses
2+ week, 5+ day ago (406+ words) Abhay Sachar, Associate Vice President, Madison TurnT and Anugrah Madison Mumbai, Date, 2026: Madison World is strengthening its leadership team with a series of strategic appointments and expanded mandates across media, content, cinema, sponsorships and OOH. The move brings together experienced…...
Hard Rock Bet Extends the Party “After Dark” With New Fall Campaign
3+ week, 2+ day ago (305+ words) The party kicks off with the hero spot “Everybody,” featuring Fat Joe, Jimmy Johnson and Michael Irvin. In the spot, Fat Joe escorts a new guest through the packed party, where total strangers, including Johnson and Irvin greet him by…...